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Meta’s recent release of Threads has been a remarkable success, surpassing 100 million users in record time, outpacing even ChatGPT’s growth. Although Meta isn’t explicitly aiming to replace Twitter, it sees an opportunity to challenge its dominance. The question remains whether Threads can capture the same cultural cachet and impact that Twitter once had. However, the significance of this entire Twitter and Threads saga lies in the fact that Meta released Threads as a Minimum Viable Product (MVP) which is still in its infancy, seeking to understand its relevance in the ever-evolving internet landscape.

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